Priority® Selling Breakthroughs - Sales Training Workshop


Keep your customers satisfied to create lasting relationships.

The secret to making a successful sale is knowing what, why, how and when your audience wants to buy. Learn the processes and stages of both buyer and seller simultaneously to understand how to apply sales skills and behaviors that accurately match the buyer’s state and motivations. 

Understand how to use your expertise confidently to positively influence outcomes and meet both the buyer’s and your own requirements. A sale isn’t over until your client knows that the solution to their business problem is you and your product or service. 

This course will help you:

  • Accurately assess customer needs and establish needs awareness
  • Present solutions based upon priority and big picture needs, not products or services
  • Use the buyer’s motivations for increased focus and creating opportunities
  • Communicate as a problem-solver and a trusted partner
  • Develop professional, long-lasting business-to-business relationships

Who Should Attend:

Anyone involved in the selling process.


  • A highly-interactive 3-day workshop

Tools provided:

  • A Comprehensive Learning Guide
  • A pre- and post-workshop skills assessment

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